Web designers play a huge role in search success. Prioritize mobile-first...

https://canvas.instructure.com/eportfolios/4299058/home/what-does-hyper-targeted-mean-and-how-do-i-do-it-responsibly

Web designers play a huge role in search success. Prioritize mobile-first indexing and responsive design to boost engagement. Use image compression and ALT text, then keep navigation simple