Europe’s new SEO founders are builder-operators who create proprietary tools...

https://chancesexpertwords.wordpress.com/2026/05/04/the-ai-seo-audit-how-to-separate-signal-from-pitch-deck-energy/

Europe’s new SEO founders are builder-operators who create proprietary tools rather than selling advice. By leading with research output, they’ve changed how we must vet agencies. Stop hiring based on pitch decks