1. Exactly right about the 34% CTR drop on paid ads. We're seeing similar numbers across several client campaigns this quarter. Makes me wonder if it’s more about ad fatigue than just targeting issues. Anyone else tested fresher creatives to combat this?

https://www.save-bookmarks.win/when-ai-starts-eating-its-own-sources-understanding-model-autophagy-disorder-in-content-systems

1. Exactly right about the 34% CTR drop on paid ads. We're seeing similar numbers across several client campaigns this quarter. Makes me wonder if it’s more about ad fatigue than just targeting issues